Rinku Gala

MARKETING AND COMMUNICATIONS EXPERT

WELCOME TO MY WEBSITE & PORTFOLIO!

I am Rinku Gala, with over 18 years of cross-industry experience in Digital Marketing & Communications. Based in Toronto, Canada, I specialize in crafting compelling brand narratives and executing strategic communication plans that drive tangible results. As a proactive team leader, I’ve managed diverse teams across multiple locations, fostering collaboration with global marketing agencies and leading brands.

My track record includes spearheading successful campaigns for renowned brands such as Etihad Airways, Singapore Tourism Board, Innisfree Canada, L’Oréal Paris, Maybelline, Garnier, Starwood Group of Hotels, Paris Hilton, PUMA, and others. From strategic planning to community engagement, my skills ensure seamless execution and impactful outcomes.

Equipped with a post-graduate certificate in Digital Marketing from George Brown College and a Bachelor of Commerce (B.Com), I bring a strong educational foundation to my expertise.

Explore my portfolio to see how I can bring your brand’s story to life!

how i create impact

Earned Media

From front-page Times of India features to $315K+ combined EMV across global brand launches, I craft narratives that earn attention. I've orchestrated 200+ influencer collaborations generating 1M+ impressions and delivered 4:1 ROI on media investments for Innisfree Canada launch, turning your brand story into coverage money can't buy.

website ecomm

Owned Media

Your owned channels are your most powerful long-term asset. I've launched a brand's first DTC e-commerce platform generating $85K+ in incremental revenue, driven 75% Instagram audience growth, and sustained 3-4% organic engagement rates well above industry benchmarks, every platform built to compound over time.

Masala Fries launch

Paid Media

Managing $60K-$500K omnichannel budgets, I deliver 2x-5x ROI at scale and precision, from 6.6M impressions in 4 weeks and 120% of revenue targets for McCain, to multi-market Meta campaigns for Lori Morris Design with CPCs as low as $0.11 and $1.50 follower acquisition via structured A/B testing. Every dollar drives growth.

Launches, Events & Awards

Cubeler - CanadianSME Editors Choice Award 2022
Cubeler Canada Launch - Dec 2022
Innisfree Canada debut at Yorkdale Shopping Center Toronto - 2019
Etihad Airways - Airbus A380 India launch - 2016
Won a Silver Abby for Singapore Tourism Board - 2014
PR Summit - Hong Kong Tourism Board - 2011
Marina Bay Sands Singapore - Pre-Launch Media FAM - 2010
Garnier Men's skincare launch with John Abraham - May 2009
PUMA il Mostro - Ocean Racing - Dec 2008

empowering brands to soar higher

BRANDS THAT I WORKED WITH