Rinku Gala
MARKETING AND COMMUNICATIONS EXPERT
“I build curiosity & demand, influence buying behaviour, and connect brand strategy to revenue and profitability”
WELCOME TO MY WEBSITE & PORTFOLIO!
Hi, I'm Rinku Gala.
I help brands translate consumer insight into growth.
With 18+ years of experience across CPG, beauty, healthcare, fintech, travel, hospitality, and luxury sectors, I’ve led integrated marketing programs that connect brand strategy, shopper behaviour, and commercial performance.
My experience spans agency leadership, in-house marketing, DTC commerce, and consulting, working with brands including McCain Foods, L’Oréal Paris, Maybelline New York, Garnier, Singapore Tourism Board, Etihad Airways, Innisfree Canada, Marriott International, and PUMA.
From product launches and shopper marketing to brand building and customer acquisition, I bring a practical, results-driven approach that turns strategy into measurable business growth.
how i create impact
Earned Media
From front-page Times of India features to $315K+ combined EMV across global brand launches, I craft narratives that earn attention. I've orchestrated 200+ influencer collaborations generating 1M+ impressions and delivered 4:1 ROI on media investments for Innisfree Canada launch, turning your brand story into coverage money can't buy.
Owned Media
Your owned channels are your most powerful long-term asset. I've launched a brand's first DTC e-commerce platform generating $85K+ in incremental revenue, driven 75% Instagram audience growth, and sustained 3-4% organic engagement rates well above industry benchmarks, every platform built to compound over time.
Paid Media
Managing $60K-$500K omnichannel budgets, I deliver 2x-5x ROI at scale and precision, from 6.6M impressions in 4 weeks and 120% of revenue targets for McCain, to multi-market Meta campaigns for Lori Morris Design with CPCs as low as $0.11 and $1.50 follower acquisition via structured A/B testing. Every dollar drives growth.
Launches, Events & Awards
empowering brands to soar higher
BRANDS THAT I WORKED WITH
